Allegro Digital Training
Getting your choir's online presence up to speed... on your own time!
This 4 module online course is designed for Canadian choirs and singing groups looking to increase their confidence using digital tools and techniques to help reach their goals. Built upon current best practices, it is delivered by digital marketing expert, Annelise Larson. This course helps you learn strategies on how to improve your choir or singing group's online engagement and discoverability using social media, websites, streaming, and email marketing. You will learn how to harness opportunities to strengthen and grow your choir’s relationships with potential new singers, audiences, donors and other supporters using tools like social media, streaming and email marketing. You will also develop a better understanding of how online data can focus your strategy on the results you need.
This course includes applied exercises as well as practical case studies and downloads to help you to immediately adapt what you learn to your specific choir. You can progress through the course material on your own time, and may want to allocate 2-3 hours a week to review the course videos and slides, and to complete practical assignments and handouts.
If you missed the live classes, or if you'd like to review the material on your own time, register today!
$15.00
Per person (Choral Canada Members, please check your email for a $5 discount code to be entered during checkout)
Annelise Larson
You can progress through the course material on your own time, and may want to allocate 2-3 hours a week to review the course videos and slides, and to complete practical assignments and handouts.
Program Registration Details:
This program is for anyone who administers, plans and promotes Canadian choirs and singing groups of any size. If possible, we encourage more than one person to attend for each choir.
The registration fee is $15 per person for all four modules. Choral Canada members will receive a $5 discount per person via email. You can enter this coupon during the checkout process. Payment is available by credit card through the secure Stripe platform. If you need a way to pay by e-transfer, please contact [email protected]
Registration is unlimited while the online course is available (until July 31).
Oui. Pour la version française de cette page veuillez cliquer ici
Course slides and downloadable materials have been professionally translated, and the live instruction French subtitles will be automatically translated in real time by an autotranslate tool called Wordly (https://wordly.ai/).
This will be a test to see how well Wordly works - if successful, it will allow us to provide simultaneous translation more often. We’ll be looking for opportunities to improve how well it functions and to test the French to English translation as well. Nevertheless, we expect, as with any new tool, there will be a learning curve for us, as well as for Wordly and we’ll be asking for your feedback regularly throughout the course.
The course is tailored for choirs and singing groups in Canada, but international participants are welcome.
All members were emailed the code from Choral Canada (hint: it's the same password you use to access the members only area of the website). Search your email for a message from [email protected] for a recent reminder. If you are not yet a member of Choral Canada, you can purchase a membership here
The instructor lectures for each of the four modules were recorded and are available in this On Demand course. You are able to watch and rewatch the recordings on your own time, and as often as you need to.
However, these recordings do not include certain interactive elements that were only possible during the Live course.
This course will only be available until July 31, 2021. We do not have plans to repeat the live course at this time. Please subscribe below to receive information and updates from Choral Canada.
Increase your digital capacity, capabilities and confidence
Welcome
Welcome from Choral Canada
Course navigation
Meet your instructor
Key dates & details
Community
Lesson Overview
Instructor Video
PowerPoint slides used by Instructor in Video
Homework: Your Choir's Audience
Homework: Goal Setting
Pop Quiz!
Discussion on Module 1
Lesson Overview
Instructor Video
PowerPoint slides used by Instructor in Video
Homework: Engagement
Homework: Discoverability
Pop Quiz!
Discussion on Module 2
Lesson Overview
Instructor Video
PowerPoint slides used by Instructor Annelise Larson in Video
PowerPoint slides used by Instructor Robert Ouimet in Video
Homework: Data
Pop Quiz!
Discussion on Module 3
Lesson Overview
Instructor Video
PowerPoint slides used by Instructor in Video
Homework: Digital Plan Template for Your Choir
Pop Quiz!
Discussion on Module 4
Don't miss out! Register today.